Last week, I met with Kerry Murdock (Founder, Publisher, Editor of Practical eCommerce) to discuss video commerce best practices.  If you’re interested in listening to the podcast, you can find it here. It’s about 15 minutes long, so you might just want to put it on in the background while doing other work!

I also wanted to point out a couple of other recent articles on online video for e-commerce.  One was written by Jennifer Meacham of Practical eCommerce on Nov 19, “Video Boosts Online Sales, Merchants Confirm.” The article points…

Today, eMarketer released some new online video consumption stats from Veoh Networks and ComScore:

I found the Veoh Networks stats interesting for a couple of reasons:

- Among active online video consumers, the audience skewed female (though only slightly). Conventional wisdom is that the biggest active consumers are 13 – 17 male and 18 – 24 male.

- Perhaps more interesting, the 35 – 54+ demo (M&F) constituted 30% of the active online video viewers. 30% may not sound like much, but what makes it really interesting is that this figure is for those 35+, meaning…

I thought we’d have the first non-housekeeping related post focus on some of the resources out there for video commerce.  Here’s a short list, please feel free to add others in the Comments section (if you have a blog you think would be valuable for our readers, or links to other articles or studies on video commerce).  Thanks guys!

What is Video Commerce?  Here’s the official definition, according to Wikipedia.

VideoRetailer.org – this is my personal favorite retail blog dedicated to using video in an online retail setting.  It is maintained by Xavier Casanova, Founder of Liveclicker.

Looking…