VideoEmail is hitting the road once again to attend the world’s longest-running research-based email marketing event, MarketingSherpa Email Summit 2014. The Las Vegas based event takes place this month, February 17th through the 20th, and will consist of a full slate of sessions aimed at overcoming your top email challenges with live optimization, case studies, quick-win clinics, bonus sessions, expert panels and more. “Responsive email design with multi-device customers in mind” and “Beyond Gmail Tabs: Strategies for increasing engagement in the challenging inboxes of today and tomorrow” are just a few of the engaging sessions …
Blog Posts in ' video commerce ':
February 7, 2014
February 6, 2014
On average, Liveclicker clients see 20-30% higher conversion rates on product pages that feature video. Next week, VideoCommerce Essentials is offering up a quick webinar outlining an easy way to publish your videos to product pages. Join us Thursday, February 13th, to explore: VideoCommerce 101 – Easy Video Publishing. In this thirty minute webinar your host, Liveclicker Marketing Manager, Jen Fahey, will show you how to streamline the video publishing process to auto-publish to your product pages, category pages, and YouTube channel using VideoCommerce Essentials.
Our three step video publishing wizard consolidates the publishing process into a single …
January 31, 2014
Next month, on February 10th – 12th, Liveclicker will be exhibiting at the 2014 IR Focus- Design+Mobile Show. The Orlando based event is aligning two of the hottest and most important topics in e-commerce; web design & usability and mobile commerce. This new and improved event is projected to draw more than 500 participating companies to the Hyatt Regency Orlando, with total attendance reaching 1,200. With two concurrent conferences and one shared exhibit hall, IRCE Focus: Web Design + Mobile Commerce will offer a collection of sessions and services that address the needs of a highly qualified audience. These …
January 24, 2014
Today, I wanted to share a brief collection of case studies that describe why some of the e-commerce industry’s top retailers are using Liveclicker. Companies, such as Kiddicare, Costco, eBags, and Onlineshoes.com, are increasing conversion rates, video plays, and average order size with Liveclicker’s multi-faceted video commerce solution. I have outlined a couple of the main takeaways from each case study below:
- 21% performance improvement on a per-video basis
- 20% increase in conversion rates on mobile video site
- $200,000 annual estimated PPC cost savings through video SEO and interactive Facebook video
- Increased the size
January 17, 2014
This year, Liveclicker was on a mission to discover just exactly what our video solution does for our clients’ online video program. In July, at the 2013 Video Commerce Summit, top e-commerce retailers, such as Blinds.com, Eastern Mountain Sports, and DHC Skincare, offered their testimonial opinion of Liveclicker and our multi-faceted video commerce solution.
DHC Video Production Specialist, Tia Kemp, commented:
Because DHC doesn’t have a brick and mortar store, video hosting is an important element of engagement for our visitors. Using Liveclicker’s intuitive video solution, we are able to provide more information about our products and …
January 6, 2014
This past July, at the 2013 Video Commerce Summit, Liveclicker took the opportunity to speak with clients and gather some testimonial feedback to discover just exactly what Liveclicker does for their video program. Top e-commerce retailers, such as Blinds.com, Eastern Mountain Sports, and Onlineshoes.com, offered their thoughts about Liveclicker and our multi-faceted video commerce solution.
Eastern Mountain Sports Photo/Videographer, Robert Moses, commented:
With one click you can distribute your videos to all of your marketing channels. Using Liveclicker we are able to publish our videos to our website, our video gallery, EMS channel, EMS YouTube channel, …
December 27, 2013
This past July, at the 2013 Video Commerce Summit, Liveclicker took the opportunity to gather some testimonial feedback from clients to discover just exactly what our video solution does for their e-commerce program. Top online retailers, such as Blinds.com, Eastern Mountain Sports, and On Time Mall, explained their experience with Liveclicker and their opinion of our multi-faceted video commerce solution.
Here’s a brief excerpt of what On Time Mall’s Director of Web Development, Remington Guliano, had to say:
What I enjoy most about Liveclicker is the open communication that exists between the account manager and our …
December 20, 2013
In the midst of the busiest time of year, the Liveclicker team wanted to take a moment to say thank you to all of our clients, partners, and friends in the e-commerce industry. Liveclicker continues to thrive and evolve because of your collaboration, innovation, and partnership over the last year.
Below is the holiday video card the Liveclicker Account Development team put together using our very own video collaboration solution, VideoConnect:
Learn more about VideoConnect and how Liveclicker creates its own engaging video community here.
Happy holidays from Liveclicker!…
December 13, 2013
At this year’s 2013 Video Commerce Summit, Liveclicker gathered some testimonial feedback from clients to discover just exactly what Liveclicker does for their video program. Top e-commerce retailers, such as Blinds.com, Eastern Mountain Sports, and Onlineshoes.com, offered their opinion of Liveclicker and our multi-faceted video commerce solution.
Blinds.com Video Producer, Robert Reed, commented:
Liveclicker allows us to see how our product videos are performing with extensive video analytics. Average order value, engagement tracking, and conversion rates are just some of the metrics that help us understand which videos are performing and more effective than others. And …
December 5, 2013
For most e-commerce retailers, the holiday season generates more traffic and conversions than any other time of the year. Now that the holiday shopping frenzy is in full swing, tracking and optimizing your video program is more important than ever. Last month, Liveclicker’s Marketing Manager, Jen Fahey, and Director of Account Development, Ben Kopetti, reviewed 5 video commerce reports that provide the most insight into your videos for quick optimizing this holiday season. This 30 minute webinar, The Top 5 Video Reports Every E-commerce Marketer Needs This Holiday Season, covered the 5 reports outlined below:
1. Video length
About the VCC
Members of the video commerce consortium are e-commerce leaders, brand marketers, and innovators in their industries. The logos below represent only a small sampling of the organizations with delegates currently participating.