Blog Posts in ' video commerce ':


Home Depot’s Blinds.com Increases Video Engagement 99% and Bolsters Revenue 92% With Liveclicker VideoCommerce Solution


Home Depot’s Blinds.com Increases Video Engagement 99% and Bolsters Revenue 92% With Liveclicker VideoCommerce Solution

Liveclicker, Inc., a global innovator in delivering rich customer experiences across the web and email, today announced that Blinds.com has realized significant gains using Liveclicker’s VideoCommerce solution. Over a one-year period, Blinds.com achieved a 99% increase in video engagement, a 92% increase in revenue and a 68% increase in orders.

In 2006, Blinds.com started using online videos to address concerns consumers had about measuring and installation. Over time, the company found it increasingly difficult to update and change video content due to the growing complexity of the site. Manual changes were becoming extremely time consuming for its design …

Team Liveclicker Takes ReelSEO’s Reel Summit by Storm this Week!


Team Liveclicker Takes ReelSEO’s Reel Summit by Storm this Week!

Team Liveclicker  is continuing  its trade show spree this week at ReelSEO’s Reel Summit in San Francisco, CA. Myself as well as Walt Mann, Liveclicker Co-Founder and CTO, will not only be exhibiting our VideoCommerce solution at the digital marketing event, but also participating in a video expert Q&A round table and a breakout session.

Today in the Hotel Nikko Ballroom at 5:00 PM, Walt and I alongside several other video industry leaders will be engaging in Reel Summit’s “Grill the Gurus” round table. This is an opportunity for summit attendees to network, share information, and learn about …

See RealTime Email in Action at Experian’s 2014 Client Summit!


See RealTime Email in Action at Experian’s 2014 Client Summit!

July has proven to be one of our busiest months yet, as Liveclicker will be attending another industry tradeshow. Next week, July 23rd – 25th, Liveclicker will be exhibiting at Experian Marketing Services’ 2014 Client Summit in Las Vegas, NV.  Joining some of the world’s top email marketers, Liveclicker VP Market Development, Justin Foster, and Senior Manager Enterprise Accounts, John Paul Koenig, will be demoing our innovative RealTime Email solution. Using the tools available in RealTime Email, marketers can create a new personal context around email to engage recipients and reignite unresponsive, disengaged subscribers. John and Justin will be holding …

Upcoming Webinar: The Evolution of a Video Program


Upcoming Webinar: The Evolution of a Video Program

Liveclicker is hosting an exclusive webinar next Wednesday, July 23rd at 10:30AM PST. The webinar entitled “The Evolution of a Video Program,” will be presented by  Liveclicker’s resident eCommerce video expert, Kenna Hilburn, and Director of Marketing, Jen Fahey.

As video has become a proven channel for increasing product conversions, it is no surprise that more and more retailers are shifting budgets and priorities to their video programs.  Join this webinar to learn best practices on how to manage and grow your video program over time. Whether you are just starting a video program, or you are looking …

Video Commerce Success Step #5: Use A Video Solution Designed For E-commerce Success


Video Commerce Success Step #5: Use A Video Solution Designed For E-commerce Success

Online retailers often struggle with the idea of building an e-commerce video program because of how daunting and time-consuming the task can be. The good news is that there are video commerce solutions that are specifically designed to combat these struggles and simplify the whole process. Today, I will address the final step in my “5 Steps to Video Commerce Success” series and highlight what to look for in a video solution. Below, I outlined some advice shared by Justin Foster, Liveclicker VP Market Development, and Robb Cassidy, eBags President and COO in the “5 Steps to Video Commerce

Stop by booth #28 at Responsys Interact to demo RealTime Email!


Stop by booth #28 at Responsys Interact to demo RealTime Email!

The Liveclicker team is hitting the road again, but this time to promote our latest email marketing innovation: RealTime Email.  This month we will exhibiting at Responsys Interact in San Francisco from the 16th to the 18th.

Responsys Interact marks the first industry event at which Liveclicker will be exhibiting our new RealTime Email solution. This easy-to-use technology allows email marketers to bring their emails to life with dynamic content based on real-time data collected right at the moment an email is opened. Real-time content including fully embedded Videos, Timers, LiveImages, LiveMaps, WebScrapes, and up-to-the-minute Social Feeds are displayed …

Video Commerce Success Step #4 – Dive Into Video Analytics


Video Commerce Success Step #4 – Dive Into Video Analytics

One obstacle several e-commerce retailers run into when launching their online video program is how to effectively measure its success. Today’s post will address this issue and  highlight video commerce success tip # 4 – Dive into Video Analytics. This is a continuation of my 5 part blog series covering the Liveclicker webinar, “5 Steps to Video Commerce Success” featuring Justin Foster, Liveclicker VP Market Development, and Robb Cassidy, eBags President and COO. Below, I have outlined some tips and best practices taken from step #4 of the webinar.

Step #4: Dive into Video Analytics

As an …

The Buzz around video at IRCE


The Buzz around video at IRCE

Video was a hot topic at the 10th annual IRCE event held in Chicago, Illinois earlier this month. Sukhinder Singh Cassidy, Chairman & Founder of Joyus, gave a keynote on How the Video Experience is Transforming the Way People Shop, and Internet Retailer also featured a dedicated video workshop in the pre-show session.

One of the recurring themes I heard from attendees was “we need video” or “we need to do video better.” The inevitable follow up question was always “how can you help?” Of course, there are various ways Liveclicker’s VideoCommerce solution can help e-retailers grow and develop …

Visit Liveclicker Booth #761 at IRCE next week!


Visit Liveclicker Booth #761 at IRCE next week!

Liveclicker is excited to announce that we will yet again be exhibiting at IRCE next week!

This year IRCE takes place in Chicago, Illinois, June 10th - 13th.  Celebrating its 10th anniversary, the Internet Retailer Conference & Exhibition is the flagship event of the e-commerce industry. A gathering of retail trailblazers across every industry segment, IRCE is the event to network with and learn from industry leaders of all sizes. Total attendance at IRCE 2014 in Chicago is projected to reach nearly 10,000.

Attendees complement what they learn in the conference sessions by visiting the Exhibit Hall, where the latest …

Liveclicker Enables B to C Marketers to ‘Bring Email to Life’ with New RealTime Email Solution


Liveclicker Enables B to C Marketers to ‘Bring Email to Life’ with New RealTime Email Solution

Liveclicker, Inc, a global innovator in delivering rich customer experiences across the web and email, today unveiled its RealTime Email suite of tools enabling marketers to create customized content for recipients at the moment they open their email messages. Combined with sophisticated real-time analytics, testing and targeting capabilities, RealTime Email helps today’s BtoC marketers engage and remain engaged with customers via highly targeted email campaigns.

Using the tools available in RealTime Email, marketers can create a new personal context around email to engage new recipients and reignite unresponsive, disengaged subscribers to drive conversions. RealTime Email gives marketers the ability to …

About the VCC

Members of the video commerce consortium are e-commerce leaders, brand marketers, and innovators in their industries. The logos below represent only a small sampling of the organizations with delegates currently participating.

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